Z. Christopher Mercer

A guide that demystifies modern valuation theory and shows how to apply fundamental valuation concepts

The revised and updated third edition of Business Valuation: An Integrated Theory explores the core concepts of the integrated theory of business valuation and adapts the theory to reflect how the market for private business actually works.

In this third edition of their book, the authors—two experts on the topic of business valuation—help readers translate valuation theory into everyday valuation practice. This important updated book:

• Includes an extended review of the core concepts of the integrated theory of business valuation and applies the theory on a total capital basis
• Explains "typical" valuation discounts (marketability and minority interest) and premiums (control premiums) in the context of financial theory, institutional reality and the behavior of market participants
• Explores evolving valuation perspectives in the context of the integrated theory
• Written by two experts on valuation theory from Mercer Capital

The third edition of Business Valuation is the only book available regarding an integrated theory of business valuation—offering an essential, unprecedented resource for business professionals.