If you've published an e-book, or are planning to do so, you'll need this essential guide. It provides expert advice on every step of the process, from production through to all-important promotion. To ensure your e-book reaches its intended audience, at the very least you have to: - design and format the cover a certain way - know your options in terms of publishing platforms and choose the right one for your book - price and promote it appropriately - know which social networking, bookmarking and cataloguing sites are best suited to showcase it. This book will give your e-book its best chance of becoming a best seller.