Whether you are already in sales, or you are thinking about a career in sales, this book was written for you. Regardless of what you sell or are thinking about selling, you need to understand that most highly successful salespeople share two important attributes--great organizational skills, and they have a sales plan. That's what The Organized Selling Plan is about. There can be little doubt that whatever you sell, you probably have great product knowledge and a good understanding of what your products and services can do to benefit your customers. That's a given. A salesperson who is not an "expert" about the product or service they're selling is destined to be a completely ineffective salesperson. It is the responsibility of the salesperson to be able to explain in detail how each product or service works, what value it offers, and the reasons that it is right for your customers. Expert product knowledge is one of the few things that separates the top salespeople from the rest. However, they also have a strategy, which organizes and defines their sales plan, establishes goals and objectives, and identifies the steps needed to ensure success. This book addresses all the necessary "steps to the sale" that must be executed with precision to ensure your success. Lacking proficiency in any one or more of these "steps" could be costing you sales and commissions. Sales is all about knowledge, and knowledge is power. The ultimate goal is for you to use this information to develop your own "organized selling plan" and excel at whatever you sell. Wishing you nothing but success!