Essay from the year 2017 in the subject Literature - General, grade: B+, , language: English, abstract: The current study attempts to explore the notion of the unpopular in relation to the two writers Wyndham Lewis and Marshall McLuhan. The notion of the unpopular is a defining factor for these two writers. Among the seminal writers and artists, there are those that have had double claim to glory and there are others who were either scorned or overlooked. There are writers who are barely talked about or written about, despite their significant contribution to modern knowledge. Wyndham Lewis is one of the writers who may be acknowledged as one of the greatest and most talented prose writers and artists. However, Lewis s passion for Pro-Hitler discourse positioned him as one of the most unpopular writers. There have been times when Lewis s books have been out of print. However, there has been minor flurry of interest in Wyndham Lewis which balances the generation of neglect. Similarly, another writer who, despite the revelation of many of his theories, he has not received significant recognition which would be Marshall McLuhan Despite the significance of his ideas on the future of the media, the Canadian writer grew out of fame due to what might be described as lack of scientific basis for his propositions.