Bertrand.pt - The Burger King

The Burger King (eBook)

A Whopper Of A Story On Life And Leadership

de Jim Mclamore 

idioma: Inglês
Editor: Mango Media
Edição ou reimpressão: abril de 2020
20%
14,40€
11,52€
Pré-lançamento - envio a partir de 28-04-2020
Ebook para ADE

The Life and Legacy of an American Original

Co-founder and first CEO of Burger King, Jim McLamore, recounts the entrepreneurial journey of an international fast food chain and offers a message to today's budding entrepreneur.

A rags-to-$9-billion-riches story. A crash course in Burger King history and fast food in America, The Burger King is McLamores candid and conversational memoir. Written before his death in 1996, he talks of his life, the birth of the whopper, and the rise of Burger King. Inside, find out:

  • How Burger King managed to create the worst advertising campaign of 1985
  • What Burger King shares with Pitbull, Scarface, and Marco Rubio
  • Why Wendys founder Dave Thomas called McLamore an American original

A message for todays young entrepreneur. McLamores account of Burger King offers an instructive and inspiring tale to young entrepreneurs. Heres a story of entrepreneurship development from one of the top entrepreneurs of fast food chains. Want to learn how to start a food business? Burger Kings journey from south Florida drive-ins to international corporation reveals the ups and downs of entrepreneurship, whether in the food service industry or elsewhere.

Now what? But the autobiography of McLamore doesnt end when he exits the company. So, what comes after success? To McLamore, it comes down to whats truly needed to live a full and good lifepersonal values, impacting the people around you, and juicy hamburgers.

If you want to have it your way, and enjoyed books like Grinding It Out: The Making of McDonald'sDave's Way: The Story of Wendys, and Papa: The Story of Papa John's Pizza, then youll love The Burger King: A Whopper of a Story on Life and Leadership.

The Burger King
A Whopper Of A Story On Life And Leadership
de Jim Mclamore 
ISBN: 9781642502831 Ano de edição ou reimpressão: 04-2020 Editor: Mango Media Idioma: Inglês Tipo de Produto: eBook Formato: ePUB i Classificação Temática: eBooks  >  eBooks em Inglês  >  Gestão  >  Gestão e Organização

Sugestões

Trustworthy Online Controlled Experiments
26,12€ 20,90€
CAMBRIDGE UNIVERSITY PRESS
Trustworthy Online Controlled Experiments
26,12€ 20,90€
CAMBRIDGE UNIVERSITY PRESS
X
O QUE É O CHECKOUT EXPRESSO?


O ‘Checkout Expresso’ utiliza os seus dados habituais (morada e/ou forma de envio, meio de pagamento e dados de faturação) para que a sua compra seja muito mais rápida. Assim, não tem de os indicar de cada vez que fizer uma compra. Em qualquer altura, pode atualizar estes dados na sua ‘Área de Cliente’.

Para que lhe sobre mais tempo para as suas leituras.